Although natural disasters happen year-around, many don't make it to the news. Recently, it seems like the media is prioritizing easily-digestible content over the difficult and less glamorous hard news stories, like 62,000+ disasters Red Cross responds to every year.
Directed by: Sara Dunlop
Edit by: Ben Jordan
DOP by: Joost Van Gelder
Produced by: The Cornershop
Music by: Citizen
Created at: BBDO NY